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Getting your cyberSecurity foundations right

960 640 Stuart O'Brien

Over 2022, the cybersecurity industry continued to accelerate, with rising numbers of attacks (global attacks increased by 28% in the third quarter of 2022) and sophisticated methods.

Yet, recent research found that the majority of securityleaders believe that their organisation is still falling short in addressing cybersecurityrisks, with a lack of investment in cybersecurity (26%), inadequate training (24%) and security application (24%). 

With no sign of cyber attacks slowing down over 2023, these numbers are a cause for concern, as businesses continue to leave the door wide open to be infiltrated without the basic cybersecurity strategies in place.

Investing in cybersecurity should be at the top of businesses’ priorities for the new year, and a 360-degree approach is key – combining technology solutions, email protection and security awareness training, according to Usman Choudhary, Chief Product Officer, VIPRE

Education is Key 

Humans are the first line of defence when protecting an organisation against cybercriminals, as the employees make the final decision to open an email, or click on a link. However, research found that in 2022, 82% of breaches were due to human error.

If employees are not trained nor educated on the cybersecurity landscape, they cannot be expected to spot cyber attacks, protecting themselves and the business.  Therefore, it is crucial that organisations implement SAT (Security Awareness Training) programmes regularly, rather than a tick box exercise annually. This training is designed to help the user understand their responsibilities when it comes to keeping the company secure and preventing attacks, empowering them with the knowledge and skills to be more security conscious as part of the overall IT securitystrategy and protection.

Additionally, by making the workforce more confident, it means that there is less reliance on stretched IT teams and those who work from home can feel more empowered when they don’t have instant access to the IT team.

EDR Technology to Enhance Cybersecurity Protection 

As well as companies improving their employees’ knowledge of cyber threats, implementing technology can further support cybersecurity strategies by adding a second layer of protection against attacks.

Digital solutions such as Endpoint Detection and Response Technology (EDR) can be used to support organisations in monitoring, flagging and alerting cyber threats – such as ransomware and malware – by using endpoint data collection software installed into machines. If any suspicious activity is detected, the system is triggered. EDR technology can also block malicious activity, temporarily freezing an infected endpoint from the rest of the network, stopping any malware from spreading.

Email Prevention Tools

Email is considered the main method for both internal and external communication in any organisation – with 347.3 billion emails expected to be sent and received daily over 2023, which is a 4.3% increase from 2022. However, email is also a key entry point for a cyber attack, with 1 in 99 emails being a phishing attack. Therefore, ensuring that email communication is kept secure is vital.

Mistakes can easily be made – but they can also be easily prevented. Sending an email to the wrong person, or opening a malicious attachment can have catastrophic consequences. But, by having email prevention tools in place, users can feel secure with this extra layer of protection when sending and receiving emails internally. This is because such tools can alert the user to take a crucial ‘double-check,’ confirming that the recipient or attachment is correct, which will in turn, help to eliminate data leakage due to autocomplete errors.

Conclusion

In 2023, businesses must ensure that their cybersecurity strategy is prioritised and invested in. Whilst it may be difficult to predict the year ahead in terms of cyber attacks and tactics, businesses should be prepared for the threat landscape to continue to evolve, with bad actors continuing to innovate new methods for attacks. However, by adopting a 360-degree approach, organisations can cover all potential risks by empowering their employees with both education and technology, including email prevention tools, EDR technology and security awareness training programmes.

A multi-faceted approach to cybersecurity is crucial against the modern threat landscape, but it is best if these security strategies work in tandem, rather than separately. This approach means that businesses and its users will be given the confidence and reassurance they require, effectively closing any potential gaps for attackers to exploit, transforming its security posture for the year ahead.

Attending the Total Security Summit? Here are our top tips for security industry networking!

1024 683 Jack Wynn

If you’re coming to the next Total Security Summit (or if you’ve been to one before) you’ll know just how many opportunities there are to network with your industry peers.

The networking areas are where, as security suppliers or buyers, you can follow up on conversations you’ve had during the one-to-one meetings that form the core of the two days.

Or, you know, talk about the football.

Either way, business is more often than not about building relationships.

We create networking environments that are informal and free of any pressure – whether that’s during the plentiful coffee breaks, over the delicious lunches and gala dinner, or playing roulette as part of the evening entertainment.

To help you get the most out of these opportunities, we’ve pulled together a few top tips for becoming the consummate networker at security industry events:

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Always be yourself:
You’re among friends at the Total Security Summit, so there’s no need to feel nervous about walking into a big room of people. Our staff will be on hand to help with introductions and grease those social wheels (do come and say ‘hello’!), plus the evening entertainment lineup means fun and relaxation are the name of the game (did we mention the roulette?).

Have a think about what you want to achieve: Who’s in the room? Is there anyone you met earlier in the day that you’d like to follow up with? Whether you’re a supplier or a buyer, you’ve come to the Total Security Summit with some specific goals in mind – the networking periods are a chance to help solidify those new partnerships.

Be curious: The Total Security Summit seminars are a great place for developing your industry knowledge and learning new skills. And they always create points of discussion. So why not see what everyone else thought of the talks, or swap some ideas on the latest technological developments and trends in the security? And if you’re new to the industry, there will be seasoned veterans ready and willing to impart their wisdom!

Don’t forget your business cards! You didn’t think we could get through a whole article about networking without mentioning business cards, did you? It’s an old chestnut, but one worth re-roasting. This author has forgotten his cards more times than he cares to remember – it happens. Always keep a few spread between your wallet/purse, pockets and bag – then you’ll be able to produce one when you most need it. But don’t blanket bomb – just because you have 100 cards to give out, it doesn’t mean you have to!

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Always follow up:
You’ve given your cards out, but hopefully you’ve picked some up too! So make sure that when you get back to the office you log into LinkedIn or fire off a some emails to your new contacts while everything’s still fresh in the mind.

Follow the above tips and you won’t go far wrong. Just don’t spend too long in the bar at the end of Day One – you’ll need to be bright as a button for all the networking we have lined up on Day Two

More bespoke than a security conference and more focused than a security expo, the Total Security Summit is the only security industry event you need to attend.

 

For more information on the Total Security Summit, call Nick Stannard on 01992 374 092 or email n.stannard@formumevents.co.uk.

Or visit www.totalsecuritysummit.co.uk.

Total Security Summit: The essential event for security professionals

1024 619 Jack Wynn

The security industry is in the midst of a paradigm shift where technology has started to pave the way for the future.

With the large, ever-expanding pool of security devices and systems now available on the market comes a number of challenges.

Alongside the increased threat of terrorism, cyberattacks and more, now more than ever, the industry needs to come together to think differently to combat emerging threats and ensure total security protection.

With this in mind, we created the Total Security Summit, a unique tailor-made event for security professionals that takes place twice a year.

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As a delegate, your carefully planned two-day itinerary ensures your time spent at the Total Security Summit is worthwhile: Meet, share and connect with businesses relevant to your current and forthcoming projects in our matchmade face-to-face meetings.

Learn best practice strategies with industry influencers from Smith Consultancy Int, Alcumus Group, Nedap Security Management, ISMI and Deutsche Post DHL Group via our comprehensive seminar programme.

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And experience an evening of  fine dining, drinks and entertainment later on and network your way into the night. Don’t forget to get some rest too as we have a busy schedule for Day 2!

More bespoke than a security conference and more focused than a security expo. The Total Security Summit is the only security event you need to attend this year.

 

To secure a complimentary delegate place at either of the two annual Total Security Summit events, call Liz Cowell on 01992 374 072 or email l.cowell@forumevents.co.uk.

Or, to attend either event as a supplier, call Nick Stannard on 01992 374 092 or email n.stannard@formumevents.co.uk.

For more information, visit www.totalsecuritysummit.co.uk.

Forum Insight: Business-proof your company and personal social media…

800 450 Jack Wynn

Of course, garnering a substantial social media following is important to all industry professionals and companies as a whole; however, a select few are still not implementing the basics to optimising their social presence. More than likely, your profiles will be the first thing new users look at to find out more information, and often dictate how your business, and you as an individual, appear in search results. 

Here, we breakdown the essential elements to maximising the potential of your social accounts, and why this is important for generating new business and creating a lasting impression…

 

  1. clear job title: How many times have you searched for someone’s profile, only to find the individual considers themselves to be a sales manager, commercial development director, project coordinator, and all of the above? May sound simple, but you’ll be surprised by the number of job titles people list as their current employment; therefore, to make life easier for all parties involved, just stick to one! Short, concise descriptions of your role within a company instead of laying out extensive, essay-style paragraphs will also help users and clients to stay engaged.
     
  2. Keep updating your accounts: Posting daily, or even multiple times a day, is crucial to sustaining a loyal following as well as how others will perceive both your company and your role. Granted – it’s tough work keeping on top of an average of four social accounts, nevertheless, as multiple marketing industry reports suggest, consistent use of social media can boost a company’s site SEO and allows instant communication with your clients. To share out the workload, why not create a weekly schedule where every member of your marketing team is responsible for a particular day of the week. 
     
  3. Select a professional image: I’m sure you’ve all heard this before, but your choice of profile image for both a personal and business account greatly impacts a client’s perception of you; and, with my recent experience of following up with leads after a networking event, some are still choosing to ignore this basic component. Don’t just leave it as a generic grey box; and definitely don’t upload a picture of you and your friends on a night out along the Magaluf strip – for a business, a logo image will allow clients to instantly find you among the other accounts with a similar name. For personal, stick with a simple yet professional, smiley and welcoming headshot.  
     
  4. Include ALL direct contact information: Don’t forget to include information on how people can get in touch with you. Include your preferred contact methods, such as phone, Skype, email, website,  The inclusion of both a professional and personal blog presents itself as a way of existing and potential clients to learn more about you. 
  1. Recommendations: If a social platform provides the opportunity (particularly LinkedIn) it’s a good idea to take full advantage of their ‘Recommendations’ feature. Don’t feel embarrassed to ask a bunch of your loyal clients and even some colleagues to write short recommendation paragraphs for you – but expect to give a little guidance on what they need to write, and be open to doing the same for them.